Vision and Mission

Vision, Mission, and Accountability
Big Brothers Big Sisters of the North Coast

Our vision is that all children achieve success in life.


Our mission is to provide children facing adversity with strong and enduring, professionally supported 1-to-1 relationships that change their lives for the better, forever.


We partner with parents/guardians, volunteers and others in the community and hold ourselves accountable for each child in our program achieving:

•Higher aspirations, greater confidence, and better relationships
•Avoidance of risky behaviors
•Educational success

Big Brothers Big Sisters agencies across the United States have been bringing a little magic into the everyday lives of children by matching them with adult volunteers in fun and rewarding relationships since 1904. Big Brothers Big Sisters of the North Coast has served over 3,500 children since it was founded in 1969 by a juvenile probation officer and other community service leaders. Big Brothers Big Sisters of the North Coast programs are staffed by professional Enrollment/Match Support Specialists who provide support, supervision, and referrals to other community resources.

BBBSNC is a non-profit organization that is funded greatly by the Humboldt County community. Local individuals and businesses support BBBSNC through fundraising events and donations.


 Who Our Littles Are
The children we serve come from diverse backgrounds, but there are a few things they all have in common:
•   Children from our community who need and want a positive adult role model.
•   Children who lack the care and consistency of one or both parents or who are facing significant challenges.
•   Age 6-16.

Children in our community-based program must be enrolled by their parent/guardian. Many children are referred to the program by a teacher, counselor, or social worker. All children, and their parents must have a desire to be in our program.

 The Difference We Make
It’s pretty simple.  By building a trusting friendship with a child, research shows that mentors can make a powerful impact in his/her life. Having a Big Brother or Sister can:
•   Broaden a child’s horizons.
•   Help a child realize his or her own potential
•   Improve a child’s self-esteem.
•   Inspire new interests in a child.

An independent national research organization conducted a study of Big Brothers Big Sisters and found that children who had been matched with a mentor for 18 or more months were:
•   46% less likely to begin using illegal drugs
•   52% less likely to skip school
•   37% less likely to skip a class
•   33% less likely to hit someone

They also found that the Littles were more confident of their performance in schoolwork and got along better with their families.

Big Brothers Big Sisters of America (BBBSA) has been making a positive difference in the lives of children and communities across the country for more than 100 years.  We are motivated by our mission and bound by our values.  CARE highlights some of those values and underlines our dedication to the 200,000 children in our network.